Idaho Roots, Family Values
Maxwell Insurance Group is a family-owned agency with deep Idaho roots and a commitment to personalized service. We're not a call center—we're your neighbor, licensed to serve families across Idaho, Oregon, Washington, and Arizona.
Meet Robert Maxwell
Founding Partner
Robert founded Maxwell Insurance Group with a simple belief: insurance should be personal. After years in the industry, he saw too many families getting lost in corporate call centers and one-size-fits-all policies.
“I wanted to build something different—an agency where we actually know our clients by name, understand their lives, and fight for them when it matters.”
Our Story
For over 12 years, Maxwell Insurance Group has been on a simple mission: bringing personal, trustworthy insurance service to families across the Northwest.
We understand the unique needs of families in Idaho, Oregon, Washington, and Arizona because we're part of these communities ourselves. Whether you're protecting a home in Boise, a ranch in Eastern Oregon, or a growing family in the greater Seattle area, we take the time to understand your situation and find coverage that truly fits.
As an independent agency, we're not tied to any single insurance company. That means we work for you—comparing quotes from multiple carriers to help find a combination of coverage and price that fits your needs. We don't just sell policies; we build relationships that last.
Based in Idaho
Headquartered in Meridian, serving the Northwest
12+ Years
Proudly serving Northwest families since 2014
Multiple Carriers
We shop multiple insurers to help find coverage that fits
4 States
Licensed in ID, OR, WA, and AZ
What We Stand For
Our values aren't just words on a wall. They guide every conversation, every quote, and every claim we handle.
Honesty First
We tell you what you need, not what makes us the most commission. If you're over-insured, we'll tell you. If you're under-covered, we'll explain why it matters.
Personal Service
When you call, you get a real person who knows your name and your policy. No phone trees, no overseas call centers, no runaround.
Local Knowledge
We know Idaho weather, Idaho roads, and Idaho homes. We understand what coverage actually matters in your area.
Your Advocate
When you have a claim, we're in your corner. We work with the carrier to make sure you're treated fairly and your claim is handled right.
Ready to See What You Could Save?
Get a personalized quote. No spam, no pressure — just honest numbers from real carriers.
Licensed in Idaho, Oregon, Washington, and Arizona